The customer finds your shop on Google, sees only the storefront and has no idea whether it is worth getting in the car, so they head to a place where they can check the offer first. A 360° tour shows the assortment, the space and the atmosphere before the customer even leaves home. More foot traffic, a shorter path from online to offline, an edge over the neighbour in the mall. Perfect for big-ticket showrooms: furniture, interiors, automotive.
Diagnosis
Most customers check the shop online before they drive over. Four situations in which the absence of a tour means lost footfall and sales taken by the competition.
Before the customer drives to the shop, they check it on Google. If they only see the facade, they do not know whether they will find what they need. A 360° tour shows the assortment and the interior, the customer sees that it is worth the trip, and a search turns into a visit more often.
See the quality of the tourGoogle ranks profiles with a 360° tour higher in local results. A shop without a tour falls behind a competitor that already has one, even with a similar offer. In a shopping mall, where shops compete for the same customer, it is a real edge.
Standard packageFor big-ticket purchases (furniture, interiors, automotive, appliances) the customer wants to see the product and the space before they drive over. A 360° tour is a virtual showroom: the customer tours the display online, arrives decided, and the salesperson talks to a ready-to-buy lead.
See case studiesSingle photos show a slice. A 360° tour delivers the full picture: the scale of the space, the depth of the assortment, the layout of zones. The customer sees that the shop has choice, and treats it as a destination, not a stopover.
See packages360° tour live
This is what our 360° tour looks like (project: vntg.studio, a circular vintage and upcycling boutique in Warsaw). Click play, turn around, see the display, the stock and the atmosphere of the interior. We will show your shop or showroom to the same standard: the display, the zones and the atmosphere, ready to view from Google Maps.
Case studies
Projects from various industries with a physical space for the customer. Every tour delivered to the same post-production standard we will apply in your shop or showroom.
YOI Ramen · Elektrownia Powisle, Warsaw
An interior with strong character and a bar display. The tour shows the space, the light and the details, the same elements that drive customers in a shop or showroom to step inside and view the offer.
Clan Barbers · barbershop, Warsaw
A service venue with a product and station display, delivered 24h after the shoot. The same fast track works for shops and boutiques that need a tour on demand, e.g. before the season.
150+ 360° tours in portfolio
Restaurants, salons, clinics, hotels, retail venues. More than ten years of experience in 360° photography and 150+ delivered 360° tours. The full portfolio of commercial interior projects.
Pricing
The same shop can be covered with a fast scan (Express Tour 24h, ready the next day) or a full DSLR session (Premium Tour, top quality for a boutique or showroom where the styling matters). Pick the variant that fits your budget and the character of the venue, full sizes and panoramas on the dedicated pages.
Fast scan · LiDAR scanner
Premium · DSLR + manual HDR
FAQ
Yes, in a natural way. 360° panoramas cover the display zones, so the customer sees shelves, racks, furniture or cars in the showroom. It is not a product catalogue with prices, but a full picture of the offer and the space that drives customers to visit. For specific products we combine the tour with classic photography.
The shoot takes 30-90 minutes depending on the package, we schedule it at a convenient time: before opening, after closing or during a quieter moment. The shop can keep serving customers, I set up and pack the gear on my own. In a mall we follow the venue rules.
They do not. People in the frame are removed from panoramas in post-production using AI-assisted tools, so the final tour shows no recognisable faces of customers or staff. The shop operates normally during the shoot.
Boutiques and clothing shops, furniture and interior showrooms, automotive showrooms, specialty shops, delicatessens, florists, shops in shopping malls. Anywhere the space and the assortment are a sales argument, and the customer checks the venue online.
Yes. We publish the tour on the shop's Google Business profile via Street View Studio. The tour appears on the profile within 24-48h after the shoot. You also get an embed link for the website and the online shop.
A 360° tour for a shop shortens the customer journey from the internet to the shop. In a time when every visit starts with a search, the ability to preview the space and the assortment before driving over genuinely drives footfall. For big-ticket showrooms the tour acts as a virtual display: the customer browses the showroom remotely and arrives decided.
Lokal360 serves shops and showrooms across Poland. For major cities we have dedicated pages:
Shops combine the tour with other services: a company website or an online shop with the tour embedded, full Google Business profile management and classic interior and product photography. The full bundle is the Komplet: website, tour and business profile in a single rollout.
We offer 360° tours for shops in two variants. Premium Tour is a session with a full-frame DSLR, 50+ HDR shots per panorama, manual retouch, 5-7 days delivery. Express Tour 24h is a fast tour with a LiDAR scanner, ready on Google Maps within 24 hours of the shoot, from 499 PLN net.
Full comparison of both variants on dedicated pages: 360° Premium Tour and 24h Express Tour.
From the blog
Spacery wirtualne Google 360°, co kosztują, jak działają, czy się opłacają i jak nie dać się oszukać.
Spacery 360°
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Spacery 360°
Premium DSLR od 890 zł i 5-7 dni, Express skanerem LiDAR od 499 zł w 24h. Pięć sytuacji, gdy dopłata do Premium ma sens, i kiedy to przepłacanie.
Spacery 360°
Publikacja w 24h, indeksacja 2-4 tygodnie, pełna widoczność 4-8. Zwykle blokuje nieaktywna wizytówka, nie sam spacer. Jak sprawdzić i co przyspiesza.
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Leave your number, I will call you back with a Google Business profile audit and a tour quote tailored to the size of your shop or showroom.
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How it usually works in retail
Anti-patterns
After the project
Step 1 (integration with Google Business Profile): I publish the tour on the GBP profile within 24-48h of the shoot, via Street View Studio. A shop with a full tour climbs in local results, especially for queries like "furniture shop [city]" or "appliance showroom [district]".
Step 2 (embed on the website and in the online shop): you get the iframe code and a direct link. It is worth embedding the tour in the "find us" section of the online shop, in the hero of the company website and in the newsletter to your customer base. In the Standard and Premium packages the embed is included in the price.
Step 3 (monitoring views and the path from the internet to the shop): every month I check GBP Insights, how many people view the tour and how many of them click "directions". A good shop in the city centre collects 2-6 thousand tour views per month, every view is a potential visit.
Step 4 (when to refresh): it is worth refreshing the tour after a shop renovation, a change of interior, a major change of collection (e.g. a furniture showroom replaced 60 percent of the display) or with a change of season in a seasonal industry. In practice a clothing shop refreshes every 1.5-2 years, a furniture showroom every 2-3 years.
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