
Spacery 360°
Matterport czy spacer w Google Maps? Co wybrać dla swojego wnętrza
Matterport czy spacer publikowany w Google Maps? Gdzie mieszka spacer, za co płacisz i co wybrać dla lokalu, noclegu albo nieruchomości.
A customer sees your ad or lands on your site, has no idea what the inside looks like, and clicks away. One 360° panorama shows the space right away: in VR ads on Meta and Google, as an interactive hero background on the website, in a B2B showroom, in VR headsets. In Warszawa I handle it in person (Igor + gear), travel included, 48h from session to finished panorama in 8K-12K resolution.
Definition
A 360° panorama is ONE spherical shot covering 360° horizontally and 180° vertically. A 360° tour is several such panoramas stitched into a navigable space. A panorama is cheaper, faster to deliver, and enough if you want to show one specific place.
Maybe you have just one spot that truly makes an impression: the main room, the reception, the terrace. In that case you do not need a full tour, one strong panorama is enough. I deliver each one in 8,192 × 4,096 (8K) or 12,288 × 6,144 (12K for premium projects), which is enough resolution to display the panorama in VR headsets (Meta Quest, Apple Vision Pro), in a browser on a 4K screen, on Google Maps, and in Facebook and Instagram ads.
A 360° panorama in Warszawa starts at 150 zł net for a single panorama in a project delivered at one venue. If you need panoramas in several locations (e.g. an architect\'s portfolio, a showroom chain), the quote is individual and includes travel.
Need more than one panorama? A full 360° tour stitched into one interactive walkthrough starts at 499 zł net in the Express 24h option (fast LiDAR scanner, ready the next day) or from 890 zł net in the Premium DSLR option (manual HDR retouching, studio quality for showrooms and premium venues).
5 use cases
A 360° panorama is not just for Google Maps. In practice, 60% of the panels ordered in Warszawa go to other channels: VR ads, websites, B2B presentations, showrooms. Five of the most common use cases from the Lokal360 workflow.
The venue cannot afford a full 360° tour yet? A single panorama added to the Google Business Profile is a strong local signal: GBP ranks profiles with spherical photos higher. One panorama from the main room is enough to meet that condition.
Google Business ProfileAds on Facebook, Instagram and Google can use a 360° panorama. The user can rotate their phone to look around the space before clicking. Such ads are clicked on average 2-4x more often than a regular photo. Ideal for hotels, event venues, showrooms, offices for rent.
Ad packageHotels and restaurants in Warszawa use a 360° panorama as the interactive hero background of their website. The guest drags with a finger and looks around the venue before clicking the booking button. A strong conversion signal, especially for boutique hotels, fine-dining and event halls.
Website with a tourB2B showrooms in Warszawa often present higher-end goods, and clients usually prefer to see the display before booking a visit. In premium showrooms (cars, furniture, fittings) a 360° panorama on the website and in an email typically helps people view the space remotely and can be an argument that gets the meeting booked. How much it helps depends on the industry and how it is used.
Quote my showroomSample panorama in action
A single 360° panorama from the YOI ramen bar at Elektrownia Powiśle (Dobra 40). Session in a working venue, staff retouching, warm-light correction. This is what the final panorama published on Google Maps looks like.
Projects and use cases
YOI Ramen on Powiśle (panorama on Google Maps) and MOXO on Wola (panorama for Meta ads and the website) are projects from the portfolio. The third entry describes, in general terms, how a panorama is usually used in an email campaign by B2B showrooms. Three formats for three paths of using a panorama.
YOI Ramen · panorama on Google Maps
Ramen bar at Elektrownia Powiśle, Dobra 40. A single 360° panorama added to the Google Business Profile as the first visual element before the full tour. After publication the profile reached 4.6 from 263 reviews, in large part thanks to visual completeness.
MOXO Wola · panorama for Meta ads
An event space on Wola. From 14 panoramas that make up the tour, 3 of the strongest were selected for an ad campaign on Facebook and Instagram (bar, main hall, terrace). 360° ads tend to get clicked more often than static creatives, usually 2-4x, though the result depends on the specific campaign.
B2B showrooms · typical use
In premium showrooms a 360° panorama usually goes onto the website and into an email campaign so the client can view the display before booking a visit. A typical scope is a few panoramas of the display plus a shot of the service area. This is how a B2B panorama is usually used.
360° panorama pricing
A single panorama for one specific place. Below are premium DSLR panoramas. Need a cheaper, full tour? Express 24h with a LiDAR scanner starts at 499 zł net. All prices net, travel across Warszawa included.
Single
One 360° panorama in 8K resolution. Ideal if you need to add a first panorama on Google Maps, use it in a Meta ad, or as a website background. Delivery in 48h.
Premium DSLR · 3-panorama package
3 DSLR 360° panoramas with manual HDR retouching at the main points of the venue (hall, reception, terrace). Studio quality for showrooms and premium venues. A cheaper, fast Express tour starts at 499 zł on a separate page.
Premium DSLR · 8 = tour
Up to 8 panoramas + stitched into a full navigable 360° tour. Each panorama can be downloaded separately (for ads, website), and the whole thing is published as a tour on Google Maps. The most common format for restaurants and hotels.
Every panorama at Lokal360 goes through the same process, whether you order 1 or 8 panoramas. From first contact to delivering the finished panorama takes on average 4-6 working days.
You leave your number in the form, I call back within 24 working hours. Questions about the venue, the use case for the panorama (Google Maps / website / ad / B2B), and the number of panoramas. I send the offer by email within 1 working day with the exact quote and a session date.
After you accept the offer we sign the agreement electronically (DocuSign) with a publishing guarantee. A 50% deposit by bank transfer, VAT invoice with a 14-day payment term.
The session in Warszawa takes 30-90 minutes depending on the number of panoramas. Lokal360 works with a Matterport Axis camera + precision tripod. The session can take place during opening hours (with staff retouching) or after, depending on your preference. Travel across Warszawa is included.
HDR from 5-7 exposures per panorama, mixed-lighting correction, retouching of details and staff. The panorama is ready within 48h of the session.
Publishing on Google Maps in Google Maps via Street View Studio (24-48h on Google\'s side). The spherical JPG file is sent to the client\'s email for further uses (website, ads, mailing).
The remaining 50% is payable within 14 days from delivery of the finished panorama. No hidden costs, no subscriptions. The panorama stays on Google Maps indefinitely, with no recurring fees.
FAQ
A 360° panorama is one spherical shot covering 360° horizontally and 180° vertically. A 360° tour is several such panoramas stitched into a navigable space (the customer can walk from the hall to the bar). If you want to show one specific place, a panorama is enough. If you want the whole interior, you need a tour.
Standard 8,192 × 4,096 pixels (8K), Premium up to 12,288 × 6,144 (12K). These resolutions are accepted by every platform: Google Maps, Meta, YouTube VR, Matterport, Meta Quest VR headsets and Apple Vision Pro.
Yes. Every venue can add a single 360° panorama to its Google Business Profile, even without a full tour. This is common practice for small venues that want to signal to Google that the profile is "visually complete".
Yes. Ads on Facebook and Instagram accept 360° panoramas as ad creative. The user can rotate their phone to look around the space before clicking. Such ads are clicked on average 2-4x more often than a regular photo.
Yes, as long as the resolution is at least 8K. All Lokal360 panoramas are 8K or higher, so they work without quality loss in Meta Quest 3, Apple Vision Pro and other VR headsets. The 360° JPG file opens in every VR application.
Yes, all districts of Warszawa (Wola, Mokotów, Śródmieście, Wilanów, Praga, Ursynów, etc.) plus the surrounding area (Pruszków, Piaseczno, Legionowo). Travel within Warszawa is included in the package price, no extra charge per district.
No. A panorama, once made, stays yours indefinitely. You pay once for the session and post-production, you get the JPG file by email. You can use it on Google Maps, in ads, on the website, in mailings, with no restrictions.
People in the frame are removed from the panoramas in post-production with AI tools, so the final panorama shows no recognizable faces. No one needs to sign a consent form. We do this as standard for MOXO, a session in a working bar with full staff retouching.
Yes, chains of showrooms, offices or medical clinics often order panoramas at 3-10 locations at once. The quote is individual with a scale discount, travel included for all venues within Warszawa.
Yes, if the existing tour is published on Google Maps or Matterport. A single panorama added to an existing tour costs from 150 zł net + travel. If the tour is with another provider, we can also take over a full refresh.
KOMPLET STANDARD · BESTSELLER
360° panoramas + business website + Google Business Profile + 6 months of map visibility. Komplet Standard 8 950 zł (saving 1 956 zł vs buying separately), delivered in 10 working days.
See Komplet Standard →Since May 2026 Lokal360 has offered 360° tours in two variants. All current flagship projects in the portfolio (Masala, YOI Ramen, MOXO, Volver) are Premium Tour, i.e. a session with a full-frame DSLR camera, 50+ HDR shots per panorama, manual retouching, 5-7 days of delivery, from 890 zł net. The new Express Tour 24h option is a fast tour with a professional space scanner, ready on Google Maps within 24 hours of the session, from 499 zł net. A full comparison of both variants (resolution, retouching, delivery time, pricing) is on separate pages.
This page is about a single 360° panorama billed per piece. If you want the customer to be able to move between rooms (from the hall to the bar, from reception to the terrace), you need a full, navigable tour, not a single shot. I describe that service separately on a dedicated page: virtual tour Warszawa. There you will find the Express and Premium variants, projects and full tour pricing.
Leave your number, I will call back with a free visual audit of your current Google presence + a quote for a panorama or package of panoramas for your Warszawa venue.
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